Redefining the rules
Premium technology for everyone

Powered by Laifen's proprietary motor Built with precision craftsmanship With an all-new look and redesigned controls We're pushing "technology for everyone" to the next level

SE Lite

Shine Bright with Lite!

$79.99

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Going beyond
expectations.

It's hard to imagine affordable pricing without sacrificing on functionality or performance, yet it's exactly what we set out to accomplish with the SE Lite. The SE Lite is meticulously crafted to meet our rigorous standards, achieving 100,000 RPM¹ to deliver powerful 19m/s² airflows and providing an experience akin to high-end hair dryers.

Short hair³
1 min
Mid-length hair⁴
3 min
Long hair⁵
5 min
Short hair³
1 min
Mid-length hair⁴
3 min
Long hair⁵
5 min

Colors that shine.

The SE Lite's sleek exterior truly shines with its selection of vibrant colors that were meticulously selected from thousands of combinations. The result is a collection of five colors that seamlessly combine gloss and color.

Five colors to match your radiant style.
Glossy Tan
Glossy White
Glossy Purple
Glossy Green
Glossy Pink

150 million negative ions⁹

150M negative ions⁹

Reaches every strand in milliseconds, neutralizing static and making hair shiny and smooth

Smart Temperature Control - 50 times/s¹⁰

Precise temperature control that effectively protects against overheating and burns

Six layers of noise reduction - 62dB¹¹

Pleasant, low-frequency sound level for a tranquil hair drying experience.

Our commitment:

Premium technology for everyone.

The SE Lite was built with the mission of making top-notch technology and services accessible to everyone, without compromising on performance.

19m/s Airspeed

100,000 RPM
Laifen's redesigned high-speed brushless motor maintains Laifen's iconic performance and precision, providing exceptional hair drying at an amazing price.

Lite on weight, big on power.

The SE Lite is powered by a three-phase high-speed brushless motor built with exquisite craftsmanship and extreme precision. Combining advanced processes, such as five-axis CNC machining and laser engraving, and 6061 aircraft-grade aluminum alloy fan blades, the motor delivers enduring durability and high performance.

1mg dynamic balancing¹²

Laser engraving reduces weight and suppresses fan vibrations to ensure smooth operation.

0.15mm silicon steel sheet¹³

Ensures smoother operation.

0.001mm machining precision¹⁴

6061 aircraft-grade aluminum alloy fan blades and advanced five-axis CNC machining.

9-year service life¹⁵

With 10 minutes of daily usage.

High temperatures andlow airspeeds can damage hair

Traditional hair dryers

Low airspeeds with a reliance on high temperatures for drying can result in irreversible damage to hair cuticles.

Laifen high-speed hair dryer

High-speed airflows quickly dry hair and protect the hair's natural shine.

Temperature display,
right at your fingertips.

The SE Lite's controls have been redesigned to make them more intuitive and user-friendly. The new translucent button makes the temperature viewable at a glance.

High Speed/Low Speed
Hot/Warm/Cold
Temperature Cycling Mode*

Translucent button

Different colors for different temperatures. Red for Hot, Orange for Warm, and Blue for Cold.

Snap-on smooth nozzle

Attach the smooth nozzle for spectacular, shiny results.

Snap-on filter

An ultra-dense metal filter that blocks dust and hair.

Which hair dryer is right for you?

Silver Blue
Pearl White
Matte Black
Petal Pink

Swift

$132.99  $139.99
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110,000 RPM
Motor Speed

22m/s
Airspeed

407g (w/o cord)
Weight

1400W
Max Power

Nylon + Glass Fiber
Body Material

Metallic Feel
+ Painted Body
Body Coating
Silver Blue
Pearl White
Matte Black
Petal Pink

Swift Special

$151.99  $159.99
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110,000 RPM
Motor Speed

22m/s
Airspeed

407g (w/o cord)
Weight

1400W
Max Power

Nylon + Glass Fiber
Body Material

Metallic Feel
+ Painted Body
Body Coating
Matte Purple
Matte White
Matte Blue
Matte Pink
Matte Black

SE

$123.49  $129.99
Buy Now

105,000 RPM
Motor Speed

21m/s
Airspeed

407g (w/o cord)
Weight

1400W
Max Power

PC
Body Material

Metallic Feel
+ Painted Body
Body Coating
Glossy Tan
Glossy Pink
Glossy White
Glossy Purple
Glossy Green

SE Lite

$79.99  $99.99
Buy Now

100,000 RPM
Motor Speed

19m/s
Airspeed

345g (w/o cord)
Weight

1400W
Max Power

PC
Body Material

Metallic Feel
+ Painted Body
Body Coating

1. Data sourced from a third-party laboratory. Under the rated voltage and frequency, the Laifen SE Lite was set to Cold on the highest airspeed without any attachments. Laifen's high-speed brushless motor was measured to reach speeds of up to 100,000 RPM. Report Number: CVC - WTS2023-23761.
2. Data sourced from a third-party laboratory. Under the rated voltage and frequency, the Laifen SE Lite was set to Cold on the highest airspeed without any attachments, with an airflow speed tester placed directly at the air outlet. Laifen's proprietary brushless motor was measured to generate airflow speeds of up to 19m/s. Report Number: CVC - WTS2023-23760-1.
3. Data sourced from internal testing. In January 2024, 120 users gave self-assessed test results after using the Laifen SE Lite. Actual results may vary depending on individual differences and environmental factors; therefore, the displayed time is for reference only.
4. Data sourced from internal testing.
5. Data sourced from internal testing. Compared to the Laifen SE, the SE Lite has a 6mm shorter air outlet.
6. Data sourced from internal testing. Compared to the Laifen SE, the SE Lite is 15% lighter.
7. Data sourced from internal testing. Under the rated voltage and frequency, the Laifen SE Lite was set to Cold on the highest airspeed without any attachments and placed 10cm from the tester. The negative ion concentration was tested to be approximately 150 million/cm³.
8. Data sourced from internal testing. The Laifen SE Lite's Smart Temperature Control includes a built-in microprocessor that precisely calibrates the air temperature 50 times per second. Software Copyright Registration Number: 2022SR0209128.
9. Data sourced from a third-party laboratory. Under the rated voltage and frequency, the Laifen SE Lite was set to Cold on the highest airspeed without any attachments, with the microphone positioned horizontally 100cm away from the hair dryer to measure the average sound level in decibels. Report Number: CVC - WTS2023-23763-1.
10. Data sourced from internal testing. The Laifen SE Lite's brushless motor is laser-engraved to reduce weight and suppress fan blade vibrations, ensuring smooth operation.
11. Data is sourced from internal testing.
12. The Laifen SE Lite uses 6061 aircraft-grade aluminum alloy fan blades and five-axis CNC machining.
13. Data sourced from internal testing. The maximum lifespan of the Laifen SE Lite's brushless motor is 562 hours. Assuming an average daily use of 10 minutes, the SE Lite has a service life of 9 years.
14. Packaging is made from 90%+ fiber materials, which are highly biodegradable.